Wayfinder On-Demand Course
Professional Training for Behavioral Health Outreach & Business Development Professionals
Flexible. Practical. Ethical. Crafted for the professionals who move the field forward.
LEAD WITH CLARITY. SERVE WITH INTEGRITY. GROW WITH CONFIDENCE.
The Wayfinder On-Demand Course was built for behavioral health outreach professionals who spend their days in motion, meeting with providers, supporting families, cultivating relationships, and helping individuals navigate complex treatment systems.
Your work is the bridge between hope and access, and you deserve training that honors that responsibility.
Wayfinder provides a foundation of ethical, skills-based, meaningful education designed to support you in becoming not just a connector, but a leader, a strategist, and a guide.
Grounded in the principles of education, empowerment, ethics, and community, the course equips you to grow in both confidence and competence while staying anchored in the values that matter most.
WHAT IS WAYFINDING?
As Gina Thorne and Grace Filiss share in the course introduction, Wayfinding is rooted in the ancient Polynesian navigational tradition of traveling vast oceans using deep knowledge, intuition, and observation.
At Wayfinder, we translate this philosophy into behavioral health outreach:
Ethics, empathy, and clarity become your compass.
You navigate complex systems, turbulent circumstances, and diverse needs, all while guiding individuals and families toward healing. You don’t have to do it alone. Wayfinder gives you tools, strategies, and a supportive professional community so you can show up with purpose and professionalism every day.
About Your Facilitators
Gina de Peralta Thorne, MS Wayfinder Founder/Creator
With more than 20 years of experience in behavioral health, Gina Thorne is a Business Development Coach and Operations Consultant who has worked across residential and outpatient, for-profit and non-profit treatment settings. She has held senior and C-level leadership roles, partnering closely with executive teams to strengthen systems, improve census sustainability, and align mission with growth.
Gina specializes in coaching and training business development, admissions, marketing, and alumni teams—helping organizations repair operational gaps, build ethical outreach strategies, and lead with clarity and confidence. Her approach is practical, relational, and highly customized, supporting leaders and teams in building strong cultures, effective systems, and communities that prioritize both client care and long-term organizational health.
Grace Filiss, Wayfinder Co-Creator
Since 2010, Grace has dedicated her career to the field of eating disorders. She has held various roles in operations and outreach across different levels of care, including outpatient, intensive outpatient, and partial hospitalization. This extensive experience has provided her with a deep understanding of eating disorder treatment across the spectrum and a robust network of resources nationwide.
With a fervent commitment to Diversity, Equity, and Inclusion (DEI), Grace took the lead in establishing the DEI committee at a prominent Eating Disorder program in Colorado. The committee's primary goal was to enhance the organization's ability to support underrepresented communities effectively. She currently holds the Certified Diversity Professional (CDP)® certification from the Institute of Diversity Certification and serves as a founding member of the Colorado Community Collaborative for Eating Disorders, as well as a dedicated Board Member of The Eating Disorder Foundation.
Why Choose Wayfinder On-Demand?
Made for On-the-Go Professionals
Access all eight modules anytime, anywhere, from your desk, car, or between provider meetings.
Ethical, Meaningful, Skill-Building Content
Wayfinder centers on the shared mission to support healing and uphold integrity across the behavioral health field.
Grow in Community
Gain access to the Wayfinder Community, an online network of outreach professionals who understand the challenges, joys, and realities of this work.
Based on Real-World Experience
Created by experts in behavioral health outreach, operations, marketing, and clinical engagement.
Do It Your Way
Complete the full series or choose the modules most relevant to your role—each one designed to stand alone or form a comprehensive pathway.
Wayfinder On-Demand Course Modules
Each module is available on-demand and can be purchased individually or as a full series.
Module 1
Decoding the Language of Behavioral Health
A comprehensive guide to the clinical, operational, and systemic language every outreach professional must master.
Module 1
Insurance Insights: Becoming Your Own Healthcare Advocate
Understand payer types, coverage limitations, and how to help clients access care ethically and accurately.
Module 2
Blueprint to Success: Designing a 90-Day Strategic Plan
Create a measurable, actionable outreach plan with KPIs tailored to your region and responsibilities.
Module 1
CRM & Data Tracking for Outreach Success
Learn how to track activity, measure outcomes, and leverage data to strengthen relationships and increase effectiveness.
Module 1
Navigating the Minefield: Steering Clear of Unethical Practices
Identify risky practices and protect yourself, your organization, and your professional integrity.
Module 3
Cultivating Synergy Within Your Internal Team
Strengthen collaboration, communication, and alignment across clinical, admissions, and leadership teams.
Module 1
Strategies for Maximizing Lead Generation at Conferences & Events
Show up with confidence, communicate clearly, and build meaningful connections in crowded environments.
Module 1
Referral Conversations: Building Tailored Talk Tracks for Diverse Markets
Craft ethical, effective, culturally sensitive conversations for providers, families, and referral partners.
Join the Wayfinder Community
Upon completing a module, you’ll receive an invitation to join the Wayfinder Community—a private online space for outreach professionals to:
Share ideas
Access templates and tools
Participate in quarterly live events
Network with supportive peers
Grow through collaboration
Start Your Wayfinder Journey
As Gina and Grace emphasize, outreach work can feel isolating. The Wayfinder Community ensures you never have to navigate this path alone.
Whether you are new to behavioral health outreach or looking to refine your professional edge, the Wayfinder On-Demand Course gives you the skills, confidence, and community to become a more effective and ethical guide.
• Access individual modules or the full 8-module series
• Grow at your own pace
• Connect with a community that understands your work
Ready to refine your skills and elevate your impact? Explore the modules today at: